The Polish retailer aims for both organic and acquisition-driven growth
Żabka Group, the Polish retailer that owns the convenience store chain Froo, is exploring growth opportunities in Romania, both organically and through potential acquisitions of smaller local networks. Asked whether it intends to buy Carrefour’s convenience stores if the French group sells them separately, Żabka said it is monitoring the market, but will not comment on project details or valuation.
“We have ambitious growth plans for the Romanian market, both organic and through acquisitions of small retail chains. Individual stores are already joining the Froo brand, and we are conducting in-depth analyses of potential acquisition targets. We monitor market opportunities, including recent developments, but we do not comment on project details or M&A values,” the Żabka Polska press office told Economedia.
Read also: Carrefour becomes the first major grocery retailer available on Trendyol in Romania
Żabka entered the Romanian market in 2024 under the Froo brand and has since expanded to over 120 convenience stores nationwide.
Meanwhile, Carrefour is reportedly considering selling its Romanian operations, according to French outlet l’Informe, which wrote that BNP Paribas was appointed to find potential buyers. Sources cited by Economedia indicate that the sale could involve separating hypermarkets, supermarkets, and convenience stores.
The French retailer currently operates 458 stores in Romania, including 187 convenience outlets, ranking fourth among local retailers, with revenues of 12.54 billion lei and a net profit of 52.4 million lei.
The Romanian retail market is led by Germany’s Schwarz Group (Lidl and Kaufland), followed by Rewe (Penny), Auchan, and Ahold Delhaize, owner of Mega Image and Profi.
Photo: Żabka


